| Introduction, | 5 |
| General Principles, | 5 |
| The Management, | 10 |
| The System, | 12 |
| Advertising, | 15 |
| The Buying Organization, | 25 |
| Receiving Goods, | 32 |
| Taking Care of Stock, | 34 |
| Serving Customers, | 35 |
| Exchanging Goods, | 38 |
| Floor Managers and Ushers, | 40 |
| Making out Checks, | 43 |
| Inspecting, Checking and Parcelling Goods, | 46 |
| Collecting Goods for Delivery, | 48 |
| Delivering Goods, | 51 |
| Stables, | 54 |
| Cash Office | 57 |
| Check Office, or Auditing Department, | 58 |
| C. O. D. Business, | 60 |
| The Mail-Order Business, | 62 |
| Catalogues, | 73 |
| Receiving and Opening Mail, | 95 |
| Book-keeping, Buying, Checking, etc., | 100 |
| Assembling and Packing Mail-Order Goods, | 106 |
| Goods sent by Mail, Correspondence, Paying for Goods, etc., | ...
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